Mercedes-Benz Vans: Virtual Case Study
Awards and Recognition
This studio-based virtual event was hosted by the television presenter Colin Murray and featured live entertainment from a world-renowned singer and songwriter, who was performing from Los Angeles.
Streams were integrated into the Hopin platform which provided 600 remote attendees with the main stage experience and breakout rooms.
The programme included a presentation by the Mercedes-Benz Vans MD plus a live Q&A facilitated by Colin Murray.
The brief emphasised the importance of delivering a captivating live experience for their remote audience.